Saddle Up! Ralph Lauren’s Big Pony is Here!
being promoted with an ad campaign and video shot by filmmaker and photographer, Bruce Weber.
The four scents are supposed to represent: sport, seduction, adventure and style and shots from Weber capture all of these themes; with the ad campaign having a preppy, yet casual feel. The launch of the fragrance was celebrated in Los Angeles this
week at the Chateau Marmont, where the group One Republic preformed live for the crowd. Peep more of the fragrance and the band on Ralph Lauren’s Big Pony Fragrance website, you can also watch the band’s exclusive performance here.