Yes color blocking is all the rage this season, but there is another trend I can’t help but notice, and it’s suddenly appearing all ad campaigns. As strange as it sounds, fruit is all the rage this season. Yup, call me crazy but it’s true…Thank you very much Prada, Stella McCartney, C�line and Isola Marras.

Peep Prada’s latest ads…They are bananas as are the fruit print blouse and skirt we are totally obsessed with rocked by models Arizona Muse, Kinga Rajzak and Tatiana Cotliar!

And then there’s model Malgosia Bela, who goes a little sour with Stella McCartney, which this season is all about the citrus fruits in the form of oranges, grapefruits, lemons and limes!

And while C�line and Isola Marras don’t necessarily have fruit printed pieces of clothing (call this a stretch) both ads do contain fruit. Strawberries act as C�line’s background for models Daria Werbowy and Stella Tennant shot by Juergen Teller while the model in the latest Isola Marras ads poses among actual watermelons.

So what do you think? Fruity fun or a fashion faux pas in terms of a trend for this season!?