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Summertime Seventies Style

Jul 17, 2011 By Amy

What’s old totally has a way of becoming new again, especially swimsuits. For being such a tiny piece of clothing, the garment is uber important, especially right now during the summer months. One trend we’re loving that’s super cute and flattering on almost every body type is a classic one piece.

Who’s the “go to” for this style? Designer Norma Kamali, who designed her first swimwear collection in 1974. She was inspired by 1960′s Parisian style and her love for swimming. The iconic “Bill” bathing suit she created can be found practically everywhere (a la Miranda from Sex & The City, Jessica Alba in GQ). The Bill swimsuit is considered to have “classic American movie star style” with a sweetheart halter neckline, feminine skirted silhouette and flattering ruching and seams. We like the look so much, that we wanted to show you a how this vintage classic has transformed into a modern staple as you can see by these hot shots.

 


 

 


  • Norma Kamali

    About:

    Norma Kamali began as a luxury womenswear designer in the 1960s. She immediately drew critical and commercial success. With continued success spanning across decades, Kamali's collections have naturally evolved into an entire lifestyle brand which includes swimwear, cosme... Read more >>

    Recent credits:

    • PAPER Editorial Guru Norma Kamali, September 2011 Shot #1
      Norma Kamali PAPER Editorial Guru Norma Kamali, September 2011 Shot #1
    • ELLE Editorial Body Work, June 2011 Shot #1
      Norma Kamali ELLE Editorial Body Work, June 2011 Shot #1
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