The Campaign Trail: Fall 2011′s Best Ads
It’s time to play in piles of leaves, pick out a Halloween costume, and embrace the magic of pumpkin spic lattes. Yes, it’s officially autumn and in celebration of the season we’re rounding up our favorite ad campaigns. While there are many that stood out, we painstakingly narrowed the bunch down to our favorites.
The ads are just as lively and fun as the video created to promote it. Now we know what it’s like to be a high fashion model and dance to Pitbull, all whilst wearing insanely fabulous attire. Thank you Alber Elbaz and props on your mad dance skills. We like a designer who has talent and can cut a rug! Models Karen Elson and Raquel Zimmermann aren’t so bad either. Photographer Steven Meisel captured all of the dancing action for the campaign.
The man can do no wrong. High contrast images with sexual understones are pretty much always a win. Jon Kortajarena is complimented with the stunning Candice Swanepoel, who’s red lips look like they could eat him up. Ford’s campaign was shot by Mert Alas and Marcus Piggott.
Going off into the wilderness proved to be a step in the right direction for the brand. Their mixed media images encompassed wildlife, and the current collection made for a foxy combination. What got our attention even more was the video they released alongside the ad campaign– all very trippy. The campaign was photographed by Tim Walker and featured models Tatiana Cotliar and Julia Saner.
This high fashion brand went from lackluster to glamorous with their F/W campaign. A red lipped Sasha Pivovarova lights up the clothes in front of photographers Mert Alas and Marcus Piggott. We can’t get over the glamour and drama combined in the campaign, a major upgrade for the line.
Superhero powers and haute fashions combine to make this stellar ad campaign which feels out of this world! The current face of McQueen, Raquel Zimmermann is literally exploding in the dark & stormy shots. Captured by David Sims, the images and ads actually lived up to their viral hype thanks to digital artist Aaron Parsons.
Young and petite actress Haliee Steinfeld revealed her “True (modeling) Grit” for this campaign. The actress proved she can be high fashion, while still remaining age appropriate by eating pizza and lounging with glittered heels. With a captivating range of emotion this campaign shot by Bruce Weber is one for the history books.
Sex sells (something we all know), but Choo does it in moderation while keeping it’s well-heeled class. The shoe brand promotes their bags and footwear in a campaign full of sexual undertones without showing too much skin. Instead, it’s all about the leg, err, rather foot in this case. Models Raquel Zimmermann and Ben Hill put on a show for photog Steven Meisel.
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Moroccan-born Alber Elbaz began his career in fashion with Geoffrey Beene. In 1996, Elbaz was appointed head of ready-to-wear for Guy Laroche and later became the artistic director for Yves Saint Laurent. His current title is Creative Director of the brand, Lanvin. Read more >>
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Thomas Ford, began his career working in Paris for six months as an intern in ChloĂ©'s press office. Later, Ford moved to Milan to work for Gucci as the womenâ€™s ready-to-wear designer.Â Two years later he was appointed as the design director and in 1994 h... Read more >>