Call me “old fashioned” but I totally miss the days of paper valentines and candy hearts…now the romance of Valentine’s Day can easily be lost or replaced via Facebook chat or a quick text message. However, if you are like me…you will find the quirkiness and cuteness of the upcoming holiday in Kate Spade‘s very cute e-cards…remember her charming video?! Okay, so the e-valentines may not be in paper form but they are so adorable that if I got one I might just blush in front of my computer screen!

Head to Kate Spade’s official site and start sending away!

The old saying goes third times a charm but apparently the Beckham household is not sticking to that…It was announced yesterday that Victoria and David Beckham are set to expect their fourth child in the Summer! At the age of 36, Victoria is mother to three sons, Brooklyn age 11, Romeo age 8 and Cruz who is 5. On top of being a mother, Victoria has managed to become quite the fashionista while also being the head designer of her very own successful fashion line and fragrance.

According to the Huffington Post, the couple turned to social media to break the news. David headed to Facebook, stating “I’ve got some great news to tell you all, Victoria and I are expecting our fourth child this summer. The boys are very excited about the arrival of a new brother or sister.” While Victoria tweeted, “Thank u so much for your kind and beautiful messages!!!we are all so happy and very excited!!!!!!”

My bet on this one is that it’s a girl…Why of course Miss Posh Spice would love to have a mini version of herself! How adorable would that be!? And think of all the other babies due this year…Rachel Zoe and Natalie Portman…I can only imagine the catwalk fights those lil fashionistas will be having on the playground! Major congrats to the Beckhams!

And as always, you can view Victoria and David Beckham’s work on MyFDB!

It’s been a decade (or two) since I last donned a floral hair scrunchy, but I can say with much certainty that I’m still an avid Gap fan. Although my love for clothing is now a mix of comfy classics with funky vintage, I often times find myself running to the Gap for their simple, yet revamped basics season after season! And that’s not the only reason I have mad love for the Gap, on top of their actual product, Gap’s social media and branding strategy initiatives are continually creative and one-of-a-kind. Not only do they produce eco-friendly and charitable initiaves that give back, but they also have begun to look to larger forms of social media such as the almighty Facebook and Twitter to uniquely engage with their consumers.

Gap’s latest venture into the world of social media is “Project Reindeer”. The plan, according to Gap, is simple…”8 Reindeer, 8 Deals, 5 Days. Track the movements of our GPS-enabled reindeer as they decide our stylish in-store deals and tweet to boost your favorite and check back daily to see which deal wins!” Although I was a little confused at first I slowly got the hang of it…Here’s what you need to know….

Each reindeer represents a deal (For example Zoe offers customers 40% off their entire purchase and Bailey offers customers 50% off of sweaters). Everyday the 8 reindeer work towards a goal, like the shortest distance or longest distance traveled within 24 hours, and the winning reindeer ends up being the deal of the following day! Here’s how YOU come into play…tweet the deal you want to boost the reindeer to win! Mention the winning reindeer’s code at check-out and enjoy your Gap goodies! The project, which began yesterday, will run until the 19th…perfect timing for the Holidays!

For more information or to just watch live reindeer roam around, head to their official site.

Just recently we told our readers about Gap’s eco-friendly initiative but the brand seems to be doing even more…Yesterday Gap announced their new partnership with Facebook and the site’s “Places” app which lets users check into one of their stores. Tomorrow, November 5th Gap will give away 10,000 pairs of jeans to the first people who “check in” with the app, which you can only do by actually being in a Gap store. Miss the 10,000 people cut-off? No worries as people who check-in will still receive 40 percent off a pair of jeans!

For more info peep their official Facebook page…happy checking-in!

In celebration of winter’s end and spring in the air, we thought now would be the perfect time to hold a contest for our MyFDB fans! We’ve partnered with beauty pros Napoleon Perdis to bring you a gift bag full of springtime makeup goodies. We love Napoleon Perdis’ eye-shot ad campaigns and admire how this brand has remained a high fashion staple.

This gorgeous bag of stylish swag is valued around $250 and includes:

Blush Patrol, Prismatic Eye Shadow Quad, Palette Patrol, Luminous Lip Veil (The Missing Pink), Protégé Lip Gloss, Gloss Patrol (Tokyo), Long Black Mascara (Double Black), and lastly Auto Pilot (pre-foundation skin primer)

To enter simply send the following tweet:

Free access to @MyFDB currently sponsored by @InterviewMag! I want to win @NapoleonPerdis makeup! #contest

You can tweet your little heart out because the more you tweet, the better your odds. Thanks to our friends at Napoleon Perdis for providing the cosmetic treats!

To be eligible for this sweet reward you must be following @MyFDB on Twitter and be our fan on Facebook. Yes, we do check.  The contest will end Friday, March 26^th at 12:00 noon PST with a winner chosen at random and notified via direct message on Twitter. Open to US residents only. Thank you to Napoleon Perdis for providing the prize and for detailed product info visit their official website.