Chanel Drops Italy To “Cruise” Into St. Tropez

May 12, 2010 By Amy

What’s better than an afternoon fashion show in Venice, Italy? A daytime show inspired by and taking place in St. Tropez, France. After revealing Chanel‘s 2010 Cruise collection in Italy, Karl Lagerfeld moved the 2011 Cruise show to St. Tropez.

The event took place outside of a local cafe with guests seated in bright red director’s chairs and local patrons watching from their yachts. Models hit the pavement with gladiator sandals, kitten heels, flip-flops, or were completely barefoot and merely carried their footwear. For the big finale, Georgia May Jagger was accompanied out on a motorcycle and although the bike stalled out, it was a hit with the crowd.

Elements of the resort town are found all over Lagerfeld’s designs. From the whimsical free flowing dresses to bohemian-chic wraps and bathing suits, the collection also echoes memories from the 60′s and 70′s eras. Chanel‘s latest cruise looks are casual yet glamorous.

[Images courtesy WWD]

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  • R Starr

    what good is your fashion show if you can’t find where to buy anything that was in the show? numerous models were wearing the same sandals, but after looking for weeks to find them NO LUCK and no help from any staff or associates I can’t even find out who makes them.

  • https://blog.myfdb.com/2011/05/chanels-not-so-casual-cruise-2012/ Chanel Cruise 2012 in France | Karl Lagerfeld | Chanel Cruise 2012 | MyFDB.com

    [...] “get away” the collection did, as it was quite the contrast in comparison to last May 2010′s showing of looks which were embellished and Bohemian. The show opened with chic suits in pastels such as [...]


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