Jul 28, 2010
Remember when we told you about Zoe Saldana being the new face of CK’s Envy Underwear line? Well, more of her ads have been released, along with a few behind-the-scenes photos. We’re so excited to see Zoe in magazines and billboards sporting the line. According to WWD, “The multimillion-dollar print and outdoor advertising campaign breaks mid-September, in October magazines, and she also will appear in an online video on cku.com.”
So what exactly is Zoe’s take on undergarments?
“I like when you are able to assist your body to look amazing as opposed to replacing anything. That’s exactly what Calvin Klein Underwear Envy does. It helps you, it assists you, but it will not overshadow what you can bring naturally.”
Well said Zoe! P.S. if you’re wondering about the hands in the picture above, check out MyFDB to see who worked on the shoot.