Feb 12, 2011
The maximum capacity inside the theatre stage at Mercedes-Benz Fashion Week is 1230, and I’m pretty sure that’s exactly how many people showed up to see Vivienne Tam‘s Fall 2011 collection. The venue was a madhouse of show-goers eager to see new looks from the NYC-based Chinese designer. Best known for her tech collaboration with HP, where she livened up their mini netbooks, Tam’s popularity in mainstream fashion has continued to grow. Even though it was literally a packed house, everyone had a chance to see the collection in detail since the show’s backdrop was a projection of all the live runway action.
According to Tam, “Fall 2011 is about duality, a balance of new and old, ancient and modern. In China, we are deeply aware of our contradiction: in awe of our ancient cultural traditions, yet striving to be modern. I am inspired by our 600-year-old Kun Opera. My starting point is the elaborate costumes of the Kun. I turn this fantasy into everyday wear. The sculptural shapes of the opera are translated. The bright colors of the opera costume are adapted to the sophisticated palette of today’s urban woman, with subtle opulence.”
Tam must have significantly toned down anything that would have been bright or bold, as her collection focused more on blacks and greys. She did manage to liven things up with beading and sparkling textiles. The designer also incorporated many traditional Chinese patterns within her detailing for a stylish modern take on something historical.
Honestly, I found myself a little more fascinated by the hair and makeup. Hair stylist, Leon Gorman designed up-dos in the form of messy buns for each model. Makeup artist Andy Koh, of Maybelline New York, selected a natural look with winged eyeliner being the focal point.
View the show’s finale and all the runway looks in the video below.
[top images via Coquette]